Directory
Understanding how the family-building friendly directory works - our methodology and constraints.
How It Works
About this directory
How We Research & Rate Family-Building Benefits
The Teal Elephant Family-Building Benefits Directory is a free public resource designed to help job seekers make more informed decisions about where they work. We research and rate employer benefits across a structured framework of family-building dimensions grouped into policies, benefits, and workplace infrastructure.
Because a benefit is only useful if people can find it, we also treat how discoverable a company's family-building support is as part of what we measure. A "not confirmed" response often reflects a transparency gap, not an absent benefit.
This directory is independent. We are not paid by employers to be listed, and listings do not constitute an endorsement of any company's culture, policies, or practices.
coverage
How Companies Are Added
Companies are added based on public interest and workforce size. We prioritize large employers with significant US workforces across technology, finance, healthcare, retail, manufacturing, consulting, aerospace, airlines, hospitality, energy, consumer goods, and media. Companies do not pay to be listed in the directory.
RESEARCH
How We Collect Data
Each listing is researched using one or more of the following methods:
AI-ASSISTED PUBLIC RESEARCH
Most listings were compiled using AI research (Anthropic's Claude) that searches and reads publicly available sources against a structured rubric for each benefit.*
Company Outreach
We contacted the company’s HR or communications team directly and received confirmed information.
Employee Report
Information was provided by a current or former employee and has not been independently verified.
*AI can make mistakes, so lower-confidence findings are flagged for verification and are never published without review.
We prioritize a company's own official materials (benefits pages, handbooks, newsroom). Reputable third-party reporting can support a finding at moderate confidence. Social media, forums, and user-generated posts are not treated as sufficient proof. A benefit is only marked "Yes" when a source explicitly states it — we never infer it from silence.
INTERPRETATION
How To Read A Listing
Each benefit shows one of four answers:
Yes
Confirmed as offered, with a source
Partially
Offered, but with meaningful limits or only partial qualification (e.g., leave that covers some parents but not all).
No
The company explicitly states it does not offer this.
Not Confirmed
We could not find this in public sources. This does not mean the benefit isn’t offered, only that it isn’t publicly discoverable.
Some benefits show "Likely · via platform". In these cases, the company uses a family-building platform (such as Carrot, Maven, or Progyny) that typically includes this, though we couldn't confirm it specifically. Each benefit also shows a confidence level and, where available, a link to its source.
data quality
Confidence Levels
Every listing displays a confidence level indicating how reliable we believe the data to be.
High
Explicitly stated on an official company source (e.g., the company's own benefits page or handbook).
Medium
Supported by an official but indirect source, or by reputable third-party reporting.
Low
Based on weaker inference or older/third-party information; a starting point to confirm.
Important Limitations
What This Directory Cannot Tell You
Except where marked company-confirmed, information is publicly sourced and AI-researched with human spot-check, not independently audited.
Benefits vary significantly by role, location, employment type, and tenure. What a corporate employee receives may differ entirely from what a store associate, part-time worker, or contractor receives. State laws may provide leave that exceeds or differs from company policy. We note these distinctions where known but cannot guarantee completeness.
Always verify benefit details directly with an employer's HR team before making employment decisions based on this information.
certification program
Family-Building Friendly Certification
Companies can pursue Teal Elephant Certification — a paid audit program that provides a verified, in-depth review of family-building benefits, policies, and workplace culture. Certified companies are independently verified and displayed prominently in the directory.
Certification is separate from the free listing and does not influence whether a company appears in the directory.